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Within the qualitative approach, focus groups represent a useful way to obtain data that provide detailed descriptions of experiences and beliefs regarding a particular topic of interest to the researcher.
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The data were collected using two approaches: focus group discussions, and in-depth interviews with laywomen.
This was a qualitative study employing one of the ethnographic approaches, focus group discussions (FGDs).
The methodology involves a mixed method approach, namely focus groups and online questionnaire surveys.
The research approach combined focus groups with a generative task designed to stimulate situational insight.
A qualitative participatory evaluation approach involving focus groups was adopted to investigate the needs of seniors and their SHT preferences.
The study adopted an inductive approach using focus groups to generate a preliminary set of design criteria of "ideal" agents.
A user-centered approach, querying focus groups of multiple constituents, informed the original design.
We used a sequential study approach with focus groups interviews guided by questionnaire results.
Using a qualitative methodological approach 3 focus groups with a convenience sample of 17 GPs were conducted.
The qualitative approach, using focus groups to collect data, allowed themes relating to views of alcohol use to emerge.
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