Cable is about to introduce an application that can change channels.
Target, for one, has an application that can identify which store aisle sells nightgowns.
Google Docs also has a spreadsheet program that apes Microsoft's Excel and a presentation application that can substitute for PowerPoint.
The company has persuaded millions of people to download an application that can be used to pay for their lattes.
Mr. Goldberger instead described the pieces of a college application that can have greater impact than an Academic Index number.
HopStop is an application that can be used to get directions within cities and shows real-time traffic delays.
Java, introduced by Sun in 1995, allows developers to write a software application that can run on a variety of computers, regardless of the underlying system.
AT&T and several banks, including BancorpSouth, SunTrust and Wachovia, are working on a common banking application that can also be downloaded or preinstalled on cellphones.
This month, for instance, Collecta had a surge in queries for Viper, a new iPhone application that can start a car remotely.
Shazam, the mobile application that can identify the songs you hear, has enjoyed tremendous success on the iPhone and iPod Touch.
Those elements include a partnership with Yahoo (sears.yahoo.com), a special section of the Sears Web site (sears.com/wishes) and a small application that can be downloaded to a desktop, which will notify shoppers of special "Wishing Hours" sales.
