But the style has entered the mainstream, appealing to everyone from teenagers who want glamorous prom dresses, to professional women seeking conservative yet sexy business attire, to senior citizens nostalgic for the clothes of their youth.
Appealing to the new wave of talent entering the workforce won't look the same as it has for the last few years.
The word itself entered the language only recently, appealing to office grunts across the country, especially in the IT industry.
The flight's crew included four air stewards and the captain, Patrick Sonderheimer, whose attempts to enter the cockpit by hammering on the door and appealing to Lubitz to "open the damned door" were heard on the cockpit voice recorder.
The popularity of video game consoles like the Nintendo Wii, which took a decidedly different approach from other game-console makers by appealing to nongamers and families, created an opening for more digital entertainment to enter the home.
Gaming's ongoing push into the mainstream consciousness has entered a bold new phase – by appealing to the players' intelligence and imagination, it's starting to make Hollywood look embarrassing.
Despite his wealth and the fact that his father served in Ferdinand Marcos's Cabinet, Duterte entered the national political ring by appealing to those frustrated with the establishment.
The main party leaders are criss-crossing the UK appealing to undecided voters in key seats as the election campaign enters its final two days.
Republican Rep. Steve King is favored among GOP primary voters but less appealing to the general electorate, while former Gov. Tom Vilsack is a potential favorite if he chooses to enter the Democratic primary, according to polling in the state.
Who exactly was Donald Trump appealing to when he called on Monday for a "total and complete shutdown of Muslims entering the United States"?
