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Justyna Jupowicz-Kozak quote

Justyna Jupowicz-Kozak

CEO of Professional Science Editing for Scientists @ prosciediting.com

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appeal to trust

Grammar usage guide and real-world examples

USAGE SUMMARY

The phrase "appeal to trust" is correct and usable in written English.
You can use it when discussing the importance of building or leveraging trust in relationships, communication, or marketing. Example: "In order to foster a strong relationship with our clients, we must make an appeal to trust by being transparent and reliable."

✓ Grammatically correct

News & Media

Academia

Wiki

Human-verified examples from authoritative sources

Exact Expressions

2 human-written examples

"Pressure can take many forms: a bribe, a threat, a manipulative appeal to trust, or a simple refusal to budget," write Fisher, Ury, and Patton.

It cost over £600,000 to build and was mainly funded by the Heritage Lottery Fund, with support from Lafarge through the Landfill Tax Credit Scheme and an appeal to Trust members.

Human-verified similar examples from authoritative sources

Similar Expressions

58 human-written examples

There's no case made for a Republican bill in those tweets, just a direct appeal to trusting his leadership.

When theatres were closed to Lauder, Morris appealed to "trust-busting" Pres.

Encyclopedias

Britannica

Robo advisors were created to appeal to millennials' trust in computers and technology – a trust that would outweigh the loss of face to face interaction with an advisor.

News & Media

Forbes

If you get a nagging feeling that you should be doing something, even though the choice does not appeal to you, trust your intuition.

Although she said she had sent an appeal to the trusted-traveler ombudsman last fall, she is still waiting for a response.

News & Media

The New York Times

The campaign as a whole was justified by an appeal to mass government ("Trust the masses … [Let] the masses … expose all the monsters and demons"), yet was dominated by top-down manipulation.

The station appealed to the trust after it was rejected by BBC management.

News & Media

The Guardian

He appealed to the trust after saying he was not happy with the response of director general Mark Thompson to the issue.

News & Media

The Guardian

Scott Taunton, managing director of TalkSport's parent company, UTV Media (GB), which appealed to the trust after its complaint was initially rejected by BBC management, said: "It's clear from its decision that the BBC Trust is keen to hold 5 Live to its core requirement for 75% of its airtime to be dedicated to news.

News & Media

The Guardian
Show more...

Expert writing Tips

Best practice

When using "appeal to trust" in persuasive writing, clearly establish the basis for that trust. Explain why the audience should consider the source trustworthy.

Common error

Avoid assuming a level of trust that doesn't exist. If trust hasn't been earned, an "appeal to trust" can backfire and damage credibility.

Antonio Rotolo, PhD - Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Antonio Rotolo, PhD

Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Source & Trust

85%

Authority and reliability

4.1/5

Expert rating

Real-world application tested

Linguistic Context

The phrase "appeal to trust" functions as a call to rely on established confidence or credibility. As Ludwig AI confirms, this phrase is indeed valid in the English language. Examples show its use in negotiation contexts, where existing trust can be strategically leveraged.

Expression frequency: Rare

Frequent in

News & Media

33%

Academia

33%

Wiki

33%

Less common in

Science

0%

Formal & Business

0%

Encyclopedias

0%

Ludwig's WRAP-UP

In summary, "appeal to trust" is a grammatically correct phrase used to emphasize the importance of leveraging existing confidence in persuasive communication. As Ludwig AI confirms, the phrase is valid and can be effectively used in various contexts, notably academia, news, and general discourse. When incorporating "appeal to trust" in your writing, ensure that the foundation of trust is clearly established to avoid undermining your message. Remember alternatives such as "invoke trust", "leverage trust", and "rely on trust" can offer nuanced variations to convey similar meanings.

FAQs

How can I effectively use "appeal to trust" in a sentence?

To effectively use "appeal to trust", ensure that the subject or entity you are referencing has demonstrably earned that trust through consistent actions and transparent communication. Simply stating "trust me" is rarely sufficient; show why trust is warranted.

What are some alternatives to "appeal to trust"?

You can use alternatives like "invoke trust", "leverage trust", or "rely on trust" depending on the specific context.

When is it appropriate to use "appeal to trust" in communication?

It's appropriate to use "appeal to trust" when you have a pre-existing relationship where trust has been established, or when you can clearly demonstrate the trustworthiness of the information or entity you are referencing. Be mindful of the audience's perception and avoid overstating the level of trust.

What's the difference between "appeal to trust" and simply asking for trust?

"Appeal to trust" implies leveraging existing trust or highlighting reasons why trust is justified. Simply asking for trust, without providing a basis, is less persuasive and can be perceived as manipulative. The former builds on credibility; the latter relies on blind faith.

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Source & Trust

85%

Authority and reliability

4.1/5

Expert rating

Real-world application tested

Most frequent sentences: