Sentiment analysis (Pang and Lillian 2008) is a type of text classification that deals with subjective statements.
Essentially, a bit of software goes through any type of electronic text and creates a statistical analysis of the words that appear in it.
The company breaks the Web into basic units which it refers to as "cells", which can be virtually any type of media: text, images, audio, video.
ImpressionAd usually consists of an image or video ad with accompanying text (see example below), the image/video could be any type of product, the text could be any relevant keyword, e.g. price and so on.
While Dunsby acknowledges that any amount of downloading or browsing is good for his company–its financials are tied directly to the use of data services–hed much rather see one standard messaging system in place, such as a platform that can accommodate any type of message (e-mail, text or instant message), from any provider.
All these platforms use a system or combination of rules, process or workflows that effectively manages any type of digital information, whether text, images, video, documents, sound files, etcetera.
"This includes any type of electronic communication, such as text messages and social media channels," the agency says.
This detailed analysis technique allows those responsible for student learning at any level to select a passage that could appropriately represent the type of text from which they expect their students to learn.
