Republican consultants have developed tools to identify and inflame what they call conservative "anger points".
But it is Gingrich who is the quintessential "anger points" candidate.
You have a huge grouping of consumer data, so you can micro-target messages to common groups, finding pleasure points and anger points on issues".
He has not been as effective a spokesman for the right's "anger points," which have propelled his success so far.
That was enough for Carver to react with undisguised anger, pointing to and swearing at a section of the travelling support who were holding a 'Pardew Out' banner.
In his opinion, it has done so largely by using wedge issues like abortion and gay marriage, which push voters' "anger points" and motivate the base.
The Republicans, the authors observe, invested millions of dollars to mine commercial databases, which helped the Bush campaign take aim at receptive voters (by identifying matters like "anger points," be "they late-term abortions or out-of-control legal awards").
Barack Obama, a black American senator, accused South Africa's health minister of persisting in giving out confusing and dangerous messages about AIDS.The South African government reacted with anger, pointing to its comprehensive plan to deal with the disease, including one of the largest treatment programmes in the world.
Gingrich's reply to King brought the audience to its feet, capturing one of the most deeply felt conservative "anger points" — hostility to the mainstream media: I think the destructive vicious negative nature of much of the news media makes it harder to govern this country, harder to attract decent people to run for public office.
Yi says the anger pointed at the tech industry and the tales of its especially insensitive members seem "a little overblown…a little anecdotal" to him.
