In September he paid $42 million for software developer OMware, tweaked the user interface and renamed it Intuit Master Builder, at $7,000.
Its service is a friendly guide through the thorny jungle of credits, benefits, deductions, and forms that Americans must tromp through every year, and it's in Intuit's best interest to make that jungle seem as thorny and inhospitable as possible.
The only CCIA member that's involved with tax preparation software is Intuit, and it's also the only member of the group that has taken a public position on return-free tax filing.
"The scientific rationalist approach -- you either had felt it or had subconsciously intuited it and it was repressed in some way... and it burst to the surface... Then there is the belief for the religious person who would say that God was speaking to you -- or some kind of other dimension directed you to it for your own benefit".
Cook says that by taking its rival and nurturing it under Intuit's (much larger) wing, Mint has grown to be four times larger than it was at the time of acquisition.
But before Europe brims over with budding Microsofts and Intuits, it needs to rustle up some investors too.The new markets are by no means alike.
Intuit's stock has fared well over the last six months, and it's currently trading near its 52-week high.
One of the coolest features of the device's sensors is that it auto-recognizes the difference between activity and sleep, removing the need to manually switch modes and allowing it to intuit at what time of day habits are achieved.
But there's no doubt that my delighted incomprehension of the film itself inspired me to seek out more like it, and to intuit that there was a world of cinematic possibility beyond the stuff I had been exposed to until then.
And for Intuit, it helped identify a reason so many users of a new product for self-employed people never sent invoices was its poor interface with Gmail — allowing Intuit to create a plug-in to make invoicing easier for Gmail users and gain rapid adoption.
A decorated Marine veteran and serial entrepreneur, Bob started his first company, Parsons Technology, in his basement in 1984 and later sold it to Intuit for $64 million.
