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The phrase "and developing its own" is correct and usable in written English.
It can be used when discussing the process of creating or evolving something unique or original, often in the context of ideas, products, or systems.
Example: "The company is focusing on innovation and developing its own proprietary technology to stay ahead of the competition."
Alternatives: "and creating its own" or "and establishing its own".
Exact(8)
It has recently started experimenting with crypto — announcing the forthcoming launch of a cryptocurrency token (called Link) late last month, and developing its own blockchain to power it, in what looks to be a bid to drive user engagement on its platform.
It created a costly infrastructure, starting back-office legal and auditing departments separate from those of International Data and developing its own software.
Along with other charities, St Loye's Foundation is moving away from relying on fundraising and developing its own sustainable income streams, a trend welcomed by secretary of state for trade and industry, Patricia Hewitt, at last week's National Council for Voluntary Organisations conference.
Without reflecting and developing its own theoretical foundations, futures research takes the risk of adapting approaches of discourse analysis in a superficial and epistemologically unsatisfying way.
But Chatter, which launched in private beta earlier this year to 100 customers, is slowly growing up, adding more customers and developing its own ecosystem.
The additional investment will be put toward marketing campaigns, including TV and magazines ads, says Fortune, as well as possibly further international expansion, including Canada, and developing its own brand of products.
Similar(50)
We believe that London should be given the power and freedom it needs to shape and develop its own social and physical infrastructure, so it can meet the needs and aspirations of its residents.
In fact, Intel also used to offer ARM-based processors with its StrongARM and XScale ranges, but it sold that business and developed its own Windows-compatible (or "Intel architecture") Atom range instead.
The food may be genuinely good, but the way that street food has become organised, and developed its own conventions of presentation, has taken it another step further from the street.
To lead FinTech, Citibank established organizations such as innovation labs, startup incubators, and venture capital, which enabled it to act quickly and efficiently, and develop its own core FinTech.
It really was capable of being cheeky and developed its own gang-of-slightly-spiky-chums style.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com