The phrase "an increasing preference" is correct and usable in written English.
It can be used to describe a growing tendency or inclination towards something over time.
Example: "There has been an increasing preference for remote work among employees since the pandemic began."
Alternatives: "a growing preference" or "a rising preference".
The cartels have shown an increasing preference for high-capacity rifles like these.
Consumers have shown an increasing preference for such all-you-can-eat bundles, as opposed to buying each item separately.
Although Bord Bia has identified some obvious reasons for an increasing preference for quicker alternatives, Ms. Mee says she believes that the solutions may be more elusive.
Trina Hahnemann, author of The Scandinavian Cookbook, published in Britain in 2008, thinks that Swedish food has become trendy over here as part of an increasing preference for northern European food.
Similarly, there is an increasing preference for closed forms like homepage, online, and printout.
Journals in Internet research demonstrate an increasing preference for influential journals to form citation links over time.
For example, children have an increased preference for fatty foods if their mothers ate a high-fat diet during pregnancy.
As reported at the Association for Consumer Research conference, the newest finding shows that ovulating women have an increased preference for variety in their consumer purchases.
Consistent with these data is the observation that N-terminal mutants of Neurospora crassa VDAC have an increased preference for the cation selective "closed" state.
For instance, the results comparing preferences of high- versus low-risk patients suggest that patients at high risk have an increased preference for medication with lower efficacy compared with low-risk patients; this is somewhat counterintuitive and needs further investigation.
More specifically, sustainable tourist destinations have been largely motivated by the demand side, where well informed and environmentally conscious consumers exhibit a steadily increasing preference in environmentally-committed tourist destinations [1, 2]; and an increasing interest in purchasing environmentally-friendly tourist products and services.
