Exact(7)
Is this the first ghost story you've written, and what made you think it would be an appealing form to tackle?
This popular ground cover has an appealing form for edging a wide border or as a feature in a special part of the garden.
"Light rail" is an appealing form of mass transit for cities today, since it requires relatively little infrastructure — no subway tunnels or elevated tracks — and it brings in federal subsidies.
Al-Shabab's well-produced video documentaries deliver the jihadi narrative in an appealing form to Somali audiences in the diaspora.
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Perhaps most importantly, sexualizing something culturally asexual is an appealing form of transgression and re-appropriation.
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Plume's got a pretty appealing form factor, plugging directly into an outlet, rather than sitting on a table, tethered by a cord.
In this context, Folk reframes alternative medicine and spirituality as a type of populist intellectual culture in which ideologies about the body comprise a highly appealing form of cultural resistance.
Over the years, you have heard myriad explanations for baseball's declining ratings: cable and satellite TV have given viewers a panoply of channels; much of media has migrated to the Web; the increasing sophistication of video game consoles has created a more appealing form of home entertainment.
Maybe DJing is a less appealing form of expression these days, as it's more nerdy, takes a lot of time, is rigid, and needs patience.
Design an appealing frame.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com