It's difficult not to compare them to the internet: always on, always accessible, never quite real.
We call it a "magazine mentality", enabling an always on and always accessible channel of sustainability communication with investors, employees, media, NGOs and, yes, customers.
Bright, brash and unashamedly formulaic, this is thrillingly accessible fare, aiming more for the straight lines of the home stretch than the tricky curves of those treacherous corners, with Howard keeping one eye always on the grandstand.
She said: "With today's 'always on and always accessible' society, people are so used to being available at the end of the phone they are forgetting how to interact with people in person.
He opened countless doors, was always available and always accessible.
For each record, three main tabs (always accessible on the left side of the screen) can be displayed.
Fire doors are always accessible for safety" and that the company changed its policy to ensure a key-holder was always on the premises.
Yet part of the enduring appeal of baseball has been that the national pastime is personal: not only are the players and managers easy to see, they have always been accessible enough on a daily basis that fans could grow familiar with them.
Getting orthodontic treatment can be costly and it's not always accessible, depending on where you live.
"Affable, boisterous and good-natured to a fault, he was always as accessible to the newsboy on the corner as to the most dignified personage in worldly affairs".
