It's the light that falls on an object that is most important to me, almost more important than the subject matter.
Yet "Game Change" has almost nothing important to say about this — largely because the authors seem so startlingly detached from the men and women who uproot their lives to run for president or to help others attain the prize.
Aardman fought hard to retain the rights to the characters, which left DreamWorks feeling uncomfortable about losing control of an area almost as important to the bottom line as the box office take.
Mrs Chan, a loyal servant under British rule, stood for stability and continuity: qualities almost as important to the Chinese as patriotism.The Chinese continued to recognise the importance of Mrs Chan even when Mr Tung wanted to be rid of her.
Loss of fertility has been reported to be almost as important to reproductive aged women diagnosed with cancer as concerns about survival [ 13, 14].
And physical beauty is enormously, almost morbidly, important to me.
Almost as important to the novel are his two writers, Bill and Tony.
His golfing handicap was almost as important to him as a vote of confidence from his union executive.
This sense of place is almost as important to the novel as its central relationship between Gustav and Anton.
Yet it is what underlies the ratings figures that is almost more important to the BBC hierarchy.
