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The phrase "allocation of advertising" is correct and usable in written English.
It can be used when discussing the distribution or assignment of advertising resources or budgets within a marketing context.
Example: "The allocation of advertising funds will determine the success of our marketing campaign this quarter."
Alternatives: "distribution of advertising" or "assignment of advertising resources".
Exact(3)
When it comes to advertising, ITV chooses to devote its allocation of advertising minutes to more lucrative primetime shows instead of regional news.
Advertising agencies must experiment creatively, become brokers of consumer insights, and guide allocation of advertising dollars amid exploding choices.
As part of the alliance, Microsoft is granting Publicis favorable rates for search and display advertising in exchange for a minimum allocation of advertising money.
Similar(57)
A retired senior civil servant testifying Friday before a parliamentary committee linked officials close to Prime Minister Paul Martin to a scandal involving the allocation of $75 million to advertising companies aligned with the governing Liberal Party.
Although several opposition newspapers and magazines have been sold, their publishers and editors work under serious difficulties because the Government largely controls newsprint allocations and a sizable portion of advertising.
This paper presents a model which has been designed to decide the number of advertisement in different advertising media and the optimal allocation of the budget assigned to the different media.
As mobile technologies continued to advance, a new platform of advertising known as mobile advertising (m-advertising) has emerged.
Accuracy of advertising.
§ 740.2 Accuracy of advertising.
The future of advertising?
This implies increasing marginal cost of advertising.
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