Flicking through the papers this week I was aghast and affronted at the sheer volume of interviews with and articles about lifestyle gurus, nutritionists, dieticians, sex therapists, hypnotists, yoga teachers, monks and nuns, all flogging their own brands of enlightenment.
The former Open and PGA champion has been camped out there all week, flogging merchandise from a trestle table out front, from golf clubs ("Grip it and rip it") to beer mugs ("Grip it and sip it") to baby bibs ("Slurp it and burp it") to his own country and western CDs (featuring his hit, All My Exes Wear Rolexes).
Yes let's keep renewing our model by all means – but flogging off 4 will be bad for viewers and bad for the creative industries of the UK".
Which might lead one to believe that Cameron isn't mad at all – that in flogging off the public's assets to financiers in the City and beyond, he is doing something much more wicked.
Shanzai is at the epicenter of the junk tablet world being based in Shenzhen where manufacturers are flogging all sorts of tablets.
The man who painted Himmler in lush pastels is spending the rest of this week flogging all his possessions at the Shoreditch gallery.
Fast forward to today, and we can now buy the services of "declutter" life coaches, drop off a box of unwanted items on the doorstep of our local charity shop, or flog all our junk on eBay (so that someone else can own more stuff).
He explains that he has already flogged all the property he can lay hands on, but would like to remind the prime minister that using the income from these sales to pay for the council's running costs "is neither legal, nor sustainable in the long-term since they are one-off receipts".
Public land, disability services, and of course our electricity assets have all been flogged off or contracted out.
You don't keep all that, flog one lot to an American library, and keep a second archive that your widow can flog, without the intention of it being written about".
In that beautifully sombre Rhine, for instance, rolling away into the imagination, and in a marvellous photograph of a Prada store got up to look like a minimalist white-cube gallery with lighting by Dan Flavin and shelves by Donald Judd, all to flog some mingy overpriced garments wittily deleted from the picture.
