Even in temporary homes, she aims for elegance, a quality that was much on display in a model apartment she decorated at Manhattan House, 200 East 66th Street.
Pre:Post, after all, aims for elegance; booths are covered in canopies of birch logs, banquettes are a muted beige suede and glass-walled private bungalows are stocked with pillows.
Instead of selling itself as a center for emergency gifts, RedEnvelope would aim for upscale elegance, an attempt to repeat what Billings accomplished at Pottery Barn.
Some engineers enjoy the rigor of making as many connections as possible without adding extra wire; some aim for the elegance of combining two functions — that of, say, an error amplifier and a zero-temperature coefficient bandgap reference — into a single loop.
But when Mr. Mayer aims for mellow elegance and misses, the results are pretty boring.
The restaurant, located in an enclosed porch looking out on a terrace framed by palmettos and dense forest, aims for high elegance but misses the target.
The weak link was Stefan Mayer's set design, aiming for sober elegance but smacking inadvertently of a television game show (particularly in Simon's study, where the floor lit up to show different paths to different doors).
The fashionista to watch here is First Lady Michelle Obama, who aims for simple elegance with the not-so-haute couture of J Crew - which may still be too high-falutin' for the Tea Party crowd.
Rosabelle Forzy of Laulhère said the most expensive designs were aimed at "tourists looking for elegance and luxury à la française".
ARM itself was also shaped by the failed project in ways that would serve it well later: a focus on low-power usage which forced it engineers to aim for a "simplicity and elegance" of design.
