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Interestingly, the drama uses technology used on I'm a Celebrity - specifically Gallery Manager, developed by Red Fig www.redfig.com, a program that collects and aggregates audience input from multiple different sources/platforms in real time.
In measuring children's exposure to food advertising on television, the FTC matches occurrence data for individual ad placements with audience data specific to each occurrence and then aggregates audience data for various demographics to show relative per-capita exposure.
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The merged company aggregates audiences to become one of the largest womens sites (with 4 million visitors a month), a prime target for PlanetRxs pharmaceutical, cosmetic and beauty product sales.
The big four networks' aggregate audience (their average audience each minute) has grown to 23.1 million viewers from 22 million last summer.
She is also responsible for the museum's presence on external platforms such as Pinterest, which interact with an aggregate audience of over 1.5 million.
And the aggregate audience each evening for the television network newscasts has been 25 million to 30 million the last year, according to Nielsen Media Research.
In digital advertising, that formula is being increasingly tested by fast-paced, algorithmic bidding systems that target individual consumers rather than the aggregate audience publishers serve up.
"When you have a smaller aggregate audience, you have fewer people attending the company and fewer potential asks," Mr. Steel said of the fund-raising difficulties.
By contrast, the 2010 FIFA World Cup in South Africa, in which Ronaldo played for Portugal, was broadcast in more than 200 countries, to an aggregate audience of over 25 billion.
In Friday's New York Times, Tanzina Vega reports on how the traditional formula of advertising is being increasingly tested by fast-paced, algorithmic bidding systems that target individual consumers rather than an aggregate audience.
In the first three years of the project, team members invested heavily in field and laboratory trials, surveyed consumers and industry representatives, and provided outreach programming to an aggregate audience of more than 7,000.
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