The phrase "age steering" is not a standard expression in written English and may not be widely recognized.
It could potentially be used in contexts discussing the influence of age on decision-making or behavior, but clarity may be lacking without additional context.
Example: "The marketing team is concerned about age steering in their advertising strategies, as they want to appeal to a broader audience."
Alternatives: "age bias" or "age influence".
Coutts won his first regatta at age nine, steering a 2.13-metre (7-foot) wooden dinghy off the windy coast of Dunedin, South Island.
Eduard Shevardnadze, who has died aged 86, deserves to go down in history as one of the major figures of our age for steering the Soviet Union in from the cold during his five and a half years as Mikhail Gorbachev's foreign minister, from 1985 onwards.
"Kids at younger ages are steering away from physical dolls and physical toys," said Jason Moser, a toy analyst at Motley Fool.
To use terms of art borrowed once again from Chris Argyris, it is rather that any newly espoused strategy, however explicit and sensible, inevitably comes up against an implicitly enacted strategy supported by all the aged, compounded steering mechanisms that the company already has in place.
The Passat has a gorgeous interior, styling that has aged well, crisp steering and excellent handling.
The Knight First Amendment Institute, a nonprofit established by Columbia and the John S. and James L. Knight Foundation to defend freedom of speech and of the press in the digital age, serves on the site's steering committee.
Brent Green served as a Colorado at-large delegate to the 2005 White House Conference on Aging, sits on the Silverprint Colorado steering committee, and is author of Generation Reinvention: How Boomers Today Are Changing Business, Marketing, Aging and the Future.
The Dementia PSP was guided and chaired by an independent representative of the JLA and overseen by a steering group (Supplementary data, Appendix, available in Age and Ageing online), which was actively engaged in the process.
As president from 1981 to 1993, Mr. Keough, along with Roberto Goizueta, Coke's chief executive at the time, is often credited with steering Coke into its golden age.
He tried his hand behind the steering wheel, but a crash at age 26 put him behind a desk.
