Their target customers are the "mass affluent"–people with investable assets from $100,000 to $1 million.
Across Europe, according to Commerzbank, there are something like 24m mass-affluent people, with about euro6 trillion to invest.
Can the affluent urban masses, whose main contact with the fruits of biodiversity is a weekly trip to the supermarket, love every one of those 341 species of ants?
Bigger banks, says Christine Detrick of Bain, a consulting firm, concentrated on the "mass affluent"—richer people with money to put into stocks and shares and "lost the middle class to Commerce".
The Individual Life segment manufactures and distributes individual variable life, term life and universal life insurance products primarily to the U.S. mass middle, mass affluent and affluent markets.
She also suggested that these kinds of investments could also be a good fit for the "mass affluent" — i.e., people making more than $100,000 a year who aren't accredited investors — but the company is currently waiting for the final regulations to come out of the JOBS Act before it decides whether to actually open up to that group.
One is wealth management for the so-called "mass affluent market"–which Barclays defines as people with at least $85,000 in income and/or $100,000 in liquid investable assets.
Now the fashion in Europe is to chase a group of people known to the trade as the "mass affluent"—that is, the moderately rich, of whom there are plenty these days.
There are 33 million households who collectively invest $7 trillion in the stock market in the "mass affluent" segment of the market Wealthfront is targeting, or people with liquid net worths of between $100,000 and $1.5 million.
One-third of all retail investment assets are held by the mass affluent, Forrester says, compared with 63 percent in the hands of people with more than $1 million, and just 4 percent belonging to those with less than $100,000.
