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The phrase "affective value" is correct and usable in written English.
It can be used in contexts discussing emotions, feelings, or the emotional significance of something, often in psychology or marketing.
Example: "The affective value of the artwork resonated deeply with the audience, evoking a strong emotional response."
Alternatives: "emotional significance" or "emotional value."
Exact(22)
The inherently evaluative concept of VERMIN captures the affective value behind Striking tigers and flies together, and is preferable to the affectively neutral domain of ANIMAL as the larger source domain in which tigers and flies are a part.
So we may say that pains have a negative hedonic or affective value.
Excessive transfer of affective value to instrumental action is thought to contribute to psychiatric disorders.
Instrumental action is well known to be vulnerable to affective value.
The article discusses two instant measures of affective value of information objects: Willingness-to-Pay (WTP) and Experienced Utility (EU).
Subjects rated the affective value of the test odor as significantly more unpleasant when labeled "body odor" than when labeled "cheddar cheese".
Similar(38)
Multiple Regression Analysis and Rough Set Analysis were applied to map relationships between physical attributes and affective values.
There were no significant differences in the mean affective values (p = 0.575) and MPQ-SF total questions (p = 0.112) across the three groups.
Within this network, it is assumed that the amygdala mediates fast evaluation of novel stimuli (Larson et al. 2006), recognition of potential threat (Davis 1992), and autonomous assignment of affective values (Phan et al. 2002; Wager et al. 2003).
It is well established that the amygdala in conjunction with regions of the prefrontal cortex plays a fundamental role in the generation, encoding and regulation of affective values (Phillips et al. 2008).
For example, they described 'heart displacement', in which the centre of the home shifted from a place with emotional-affective value to a place of multi-functional value.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com