Sentence examples for advertising rather than from inspiring English sources

For one thing, he said, the ad is issue advertising rather than commercial advertising.

The awards, called Effies, recognize effectiveness in advertising rather than creativity.

The spin doctors on Madison Avenue describe the tactic as "comparative advertising" rather than going negative.

Perhaps you can turn red ink to blue by site advertising, rather than charging.

based on advertising rather than thoroughly comparing the benefits offered by competing plans.

Most mainstream marketers are using social media to augment conventional kinds of advertising rather than replacing them.

This study assessed short-term cognitive and emotional responses to brief advertising exposure, rather than behavioural changes, which tend to occur in response to higher 'doses' of advertising exposure [ 35– 35].

"Were the choices of products shaped by an advertising strategy rather than scientific evidence?" he said.

They initially made their Web sites free, relying on traditional advertising revenue rather than pursuing a mixed business model.

To stay on the safe side, regulators should focus enforcement on the advertising companies rather than on the bloggers.

"We do a bit of Facebook advertising, but rather than being just about selling, we put our brand out there in a more amusing, cheeky way," says Reeve.