Exact(13)
First, "advertisers believe that search advertising provides unprecedented precision in identifying potential customers, measurability, and the highest return on investment" (p. 10).
Mr. Jenss, the publisher, said advertising provides crucial financing for the magazine's educational mission.
In this season, local political advertising provides revenue, even though the station can only charge its lowest rates for that.
One reason for this is that Google's dominance of search and online advertising provides a continuous flow of unimaginable revenues.
As Praxis explains: "The premise of the campaign is that billboard advertising, unlike all other forms of advertising, provides no content to the public in exchange for taking up public space".
For now, location-based service companies are being careful not to turn users off with ads, even though advertising provides the main revenue for services that are free to users.
Similar(47)
It seemed there was indeed money to be made from internet advertising, provided you could target it accurately a problem that could be conveniently outsourced to Google.
And people appear to love it, even without the free advertising provided yesterday by the right-wing press, whose fear and loathing of Brand is a joy to behold.
Diane Williams, an Arbitron research analyst, said that airport advertising provided an especially good opportunity for selling luxury goods and entertainment because it reaches "upscale targets in a captive environment".
In a statement, the chain offered those franchise owners an olive branch, promising to reduce food costs, offer rebates and loans for restaurant improvements, increase advertising, provide incentives to new franchise owners, and improve technology in its restaurants.
It is also diverting and instructive in itself, being the showcase for our national dream, and people like to study advertising, provided they do so of their own free will.
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