advertising network

USAGE SUMMARY

The phrase "advertising network" is correct and usable in written English.
It can be used to refer to a system or platform that connects advertisers with publishers to display ads. Example: "The company partnered with an advertising network to increase its online visibility and reach a broader audience."

✓ Grammatically correct

News & Media

Science

Human-verified examples from authoritative sources

Exact Expressions

59 human-written examples

Bang Holdings is an advertising network that promotes cannabis advertisers.

Huffington Post

There were two kinds of video on the P2P VoD advertising network: on-demand videos and advertisement videos.

EURASIP Journal on Advances in Signal Processing

Advertising network (Ad network) is an entity which manages publishers and advertisers.

EURASIP Journal on Information Security

A month later, I started BlueLithium, an advertising network.

The New York Times

Hulu would also provide an additional outlet for its iAd program, Apple's advertising network.

The New York Times

Mr. Principe is the director of performance at Undertone, a digital advertising network in New York.

The New York Times

Now the other half, an advertising network for music Web sites, has been sold as well.

The New York Times

Her day job is at Break Media, an online video Web site and advertising network.

The New York Times - Arts

It bought an advertising network, Tacoda, for $275 million in 2007.

The New York Times

Within its mobile advertising network alone, AOL has a reach of roughly 800 million users.

Cornell University

Human-verified similar examples from authoritative sources

Similar Expressions

1 human-written examples

A growing number of websites serve tracking content from third party advertisers, advertising networks, advertising exchanges, advertising data providers, and more.

University of California, Berkeley

Expert writing Tips

Best practice

When describing the role of an "advertising network", specify its focus (e.g., mobile, video, social media) to provide clarity.

Common error

Avoid using "advertising network" interchangeably with terms like "ad server" or "demand-side platform (DSP)". An "advertising network" connects advertisers and publishers, while the others are specific technologies within the advertising ecosystem.

Linguistic Context

The phrase "advertising network" functions as a noun phrase, typically acting as the subject or object of a sentence. It identifies a specific type of business or platform that connects advertisers with publishers. Ludwig AI examples confirm this usage across diverse contexts.

Expression frequency: Very common

Frequent in

News & Media

60%

Science

20%

Formal & Business

10%

Less common in

Academia

5%

Encyclopedias

3%

Wiki

2%

Ludwig's WRAP-UP

The phrase "advertising network" is a common and grammatically sound term used to describe a platform connecting advertisers and publishers. As Ludwig AI confirms, it's frequently used across news, science, and business contexts. While alternatives like "ad network" or "online advertising platform" exist, "advertising network" remains a widely recognized and accepted term. When using the phrase, ensure clarity by specifying the network's focus (e.g., mobile or video advertising). Remember that an "advertising network" differs from other components of the ad tech ecosystem, such as ad servers or DSPs. Its high frequency and consistent usage across authoritative sources underscore its importance in discussions about digital advertising.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

ad network

Shorter, more informal version of the term.

online advertising platform

Focuses on the digital aspect of advertising.

digital advertising ecosystem

Implies a broader and more interconnected system.

marketing network

Broader term that includes other forms of marketing besides advertising.

media buying platform

Highlights the buying and selling aspect of advertising.

publisher network

Focuses on the publishers who display the ads.

affiliate network

Refers to a network based on affiliate marketing.

programmatic advertising system

Emphasizes the automated aspect of ad buying.

digital marketing distribution channel

Highlights the marketing process and reach.

advertising exchange

Focuses on the marketplace aspect where ads are bought and sold.

FAQs

How to use "advertising network" in a sentence?

You can use "advertising network" to describe a company or platform that connects advertisers with publishers to display ads. For instance, "The company utilized an "advertising network" to reach a wider audience".

What can I say instead of "advertising network"?

You can use alternatives like "ad network", "online advertising platform", or "digital advertising ecosystem" depending on the context.

Which is correct, "advertising network" or "advertisement network"?

"Advertising network" is the correct and commonly used term. "Advertisement network" is less frequent and sounds unnatural.

What's the difference between "advertising network" and "ad exchange"?

An "advertising network" acts as an intermediary between advertisers and publishers, whereas an "ad exchange" is a technology platform that facilitates the buying and selling of ad inventory in real-time.