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The suit seeks limits on advertising broader than what tobacco companies agreed to under a 1998 settlement.
It markets its service through various channels, including online advertising, broad-based media, such as television and radio, as well as various partnerships.
In addition to the FTC's promises to tightening up its rules on environmental advertising, broader governmental pressures increasingly place greater burdens on producers to ensure their products are environmentally sound.
Sunscreen labels often advertise "full spectrum" or "broad spectrum" properties, meaning that they block both UVA and UVB rays.
The language of advertising nudges broader social trends, making it hard for friends or parents and children to talk about life's necessities.
For Clear Channel, the promotion is partly an advertisement for itself and its broad advertising capabilities; the company used a similar "roadblock" strategy when announcing its iHeartRadio concert last summer, and over the last year it has linked dozens of stations to promote new songs by Lady Gaga and Rihanna.
"We're glad about it to the degree it indicates there's a renewed interest in advertising among a broad range of advertisers," Ms. Oppenheim said.
Red Herring offers an influential, informed readership to a broad advertising base.
The company considered a broad advertising campaign, but top BP executives rejected the idea before planning even started.
The United Nations will immediately begin a broad advertising campaign in the eight provinces for the local election commissions.
The Association of National Advertisers says the act's "unprecedentedly broad advertising restrictions" violate First Amendment protections for commercial speech.
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CEO of Professional Science Editing for Scientists @ prosciediting.com