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And is Denmark really the green role model it advertises itself as?
"It's the gap as to what CNBC advertises itself as and what it is".
Lioba Fielding is one of the people behind "Planet B", a virtual world which advertises itself as: "Where you can be whatever you want to be".
It now advertises itself as the "Gateway of the Americas".
Xenadrine advertises itself as a "rapid fat loss catalyst".
The Rafayel advertises itself as "one of the world's first environmentally-conscious luxury hotels".
Fitocracy advertises itself as a tool for "making yourself more awesome".
Istanbul advertises itself as a global financial center and a meeting place between East and West.
The list advertises itself as the top 25, but 26 names appear in the list.
Humankind advertises itself as a "reputation management" company, promising to promote dealerships' online images.
EduCity advertises itself as an international destination that can attract students from across Asia.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com