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Discover LudwigThe phrase "advertiser model" is correct and usable in written English.
It can be used in contexts related to marketing, advertising strategies, or business models that focus on advertisers as a primary source of revenue or engagement.
Example: "The new platform operates on an advertiser model, allowing brands to reach their target audience effectively."
Alternatives: "advertising model" or "ad-based model".
Exact(1)
"The old advertiser model could be a part of the mix, but having seen the problems we had at the Guardian and in the broader news industry, simply relying on display advertising might not get you all the way to where you need to be to be a sustainable news organization," Jones, the former Guardian editor, told me.
Similar(59)
Under Google's pay-per-click advertising model, advertisers pay only after users have clicked on the ad.
For now, most larger podcasts on podcast networks use the advertising model: Advertisers like Audible and Squarespace place an order for so many ads over so many months.
That serendipity could also present new opportunities for advertisers, but the advertising model for the new app is still unclear.
Well, Twitter has an unusual advertising model, with advertisers paying to promote tweets, trends, and accounts in users' news feeds, so the standard ad measurement of CPMs (the cost per thousand impressions) may not apply.
And the system could make it easier for Google to develop a new advertising model in which advertisers pay only when a user completes a transaction, rather than every time a user clicks on an ad.
For example, there are a wide variety of banner sizes and configurations, and several advertising models for advertisers.
Like most early TV, "Kraft Television Theatre" was made on the advertiser-producer model, adapted from radio.
We made the decision to bring this to market in an advertiser-supported model to be in sync with where the market is, and where it is going.
According to Mashon, the advertiser-producer model was, by then, losing ground to the so-called magazine model, pioneered by NBC.
Unlike ITV or Five, Channel 4 has no commercial shareholder pressure, but does have an increasing tension between public service and its advertiser-funded model.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com