The phrase "advent of big data" is correct and usable in written English.
It can be used to refer to the emergence or arrival of big data as a significant phenomenon in various fields, particularly in technology and analytics.
Example: "The advent of big data has transformed how businesses analyze consumer behavior and make strategic decisions."
Alternatives: "arrival of big data" or "emergence of big data".
The advent of big data and predictive analytics means we can better plan care for a population.
The advent of "big data" means that those who try to focus data protection measures on individual records held by individual organisations may be whistling into the wind.
The advent of big data methodologies has challenged the theory-driven approach to scientific knowledge in favor of a data-driven one.
The advent of big data analytics brings clarity, discipline, and rigor to companies' long-held desire to connect with the customer emotions that truly matter.
They defer difficult choices by demanding more data and further study, habits that will only be exacerbated by the advent of big data.
What will the advent of big data mean for management research, given the incentives in our publication process I've described above?
The combination of versatile knowledge has caused the advent of big-data biology, network biology, and other new branches of biology.
With the advent of the era of big data, the demand of massive data processing applications is also growing.
With the advent of the era of big data and Internet of Things, wearable electronics are becoming more imperative than ever before, which prompts the continuous and fruitful research on wearable sensors and sensing network for health and environmental monitoring.
With the advent of new methodologies for the study of big data, the advantage of cellular-application based methodologies is clear.
The next leap could be the advent of a new kind of randomized, embedded, multifactorial, adaptive platform (REMAP) trials that will leverage the strengths of big data while retaining the advantages of randomization [11].
