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If you have several options perpetually before you, and if technology makes it easier to jump from one option to another, you will naturally adopt the mentality of a comparison shopper.
"You adopt the mentality of a small-business owner for those kinds of things — you just want to avoid writing a check," said Jack Santos, an analyst at the Burton Group, a technology research firm.
Lloyd Brown, an aviation analyst in London for Ernst & Young, said that differences in corporate culture had been too extreme, with the network carriers unable to adopt the mentality of a budget airline.
"What's important is to lose the mentality of 'agency of record' and adopt the mentality of 'catalyst of record' " — in other words, serve marketers as a force for change rather than as a supplier of the status quo.
To execute Tsarnaev would be to adopt the mentality of terrorists, who seek to sway the actions of others through violence.
Or you can adopt the mentality of Farage, who doesn't care how far up shit creek Britain is as long as the French have lost their paddle.
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To the blinking astonishment of a lot of people in the music field, the Met administration has thrown off its deep-seated caution and adopted the mentality of a scrappy newcomer.
Finally, I distanced myself from my juvenile tendencies and adopted the mentality of a lady.
I implore fuzz feminists to adopt the same mentality.
So City have to very quickly adopt the same mentality as a winning club and if they do, they will be a force.
One could almost say they should adopt the safety-first mentality of the airline industry, except that earlier this year one safety researcher managed to reach the controls of an airliner by plugging his laptop into the entertainment system.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com