"We used to start meetings with a story about our founder, the problem we were addressing, its cost to society, and the scientific research that led to our business idea," she said, "but investors wanted to know right away, 'What exactly are you selling and who is going to buy it?'" Ms. Reisenthal also learned to size up her audience before a meeting.
"We used to start meetings with a story about our founder, the problem we were addressing, its cost to society and the scientific research that led to our business idea," she said, "but investors wanted to know right away, 'What exactly are you selling and who is going to buy it?' " As a result, Ms. Reisenthel learned to get to the point, immediately.
Furthermore, implementation studies addressing its cost-effectiveness are needed before the widespread use of PCT guidance on doing blood cultures in routine clinical practice can be recommended.
Mr. Siegel said the move gave the airline a reprieve but stressed US Airways still had to address its costs.
Jim Kelly, a former Time Inc. executive, stressed that the company had tried to address its costs for years and added that "Time has had more restructurings than Angelina Jolie has tattoos".
"With capacity utilization at 63 percent on a three-shift basis, Ford is seemingly beginning to acknowledge (somewhat belatedly) that it needs to address its cost base," Brian Johnson, a Barclays analyst, wrote in a note to investors.
"Reflecting this progress and ITV's continued determination to address its cost base, ITV is committing to a further £40m of cost savings across the business from 2010.
Though other analysts are questioning US Airways' long-term prospects, Mr. Baggaley said he expected the airline to be able to address its cost problems.
He added that with this move, "U.P.S. is in an indirect way addressing its overall costs — it's going to lower its total exposure by potentially covering fewer people".
Albert P. Zabin Lexington, Mass., March 25 , 2009 To the Editor: Whatever the outcome of efforts to negotiate our way toward an improved health system, changes that avoid restructuring the way it's financed and delivered will fall woefully short of addressing its skyrocketing costs and ever-widening inequities in access to care.
