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Discover LudwigThe phrase "ad spend" is correct and usable in written English.
It is typically used in marketing and advertising contexts to refer to the amount of money allocated for advertising purposes.
Example: "Our ad spend for this quarter has increased significantly to reach a wider audience."
Alternatives: "advertising expenditure" or "marketing budget".
Exact(53)
Black Friday 2014 saw just short of £6m in ad spend, while 2013 hit £5.8m.
According to ZenithOptimedia UK ad spend is projected to increase by near to 10% in 2016.
This revision slashes about £50m of TV ad spend from its previous UK forecast for 2012.
WPP's Group M controls about 32% of all UK TV ad spend.
Trinity Mirror reported that print advertising remained in steep decline despite the traditional Christmas ad spend.
Evidently, the publisher benefited from ad spend during the Queen's Jubilee and Euro 2012 football championships.
Similar(7)
That is about 25percentt of all national TV ad spending.
"If you want to run ads, spend all the money you want to spend," he said.
Yahoos latest display gambit comes as more advertisers, local and national, have increased their search-ad spend.
For example, the SwiftBoat ads spent $37 million.
That should signal continued growth in ad spending, he added.
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