The phrase "ad position" is correct and usable in written English.
It can be used in contexts related to advertising, particularly when discussing the placement of ads in various media formats.
Example: "The ad position on the website significantly affects the click-through rate."
Alternatives: "advertisement placement" or "ad placement".
When calculating the value of a website, the math is simple: (number of ad positions) x (value of each ad position) x (number of pageviews).
Huge has also worked on the presence the project will have on Facebook, which will include buying the lead ad position on facebook.com on Super Bowl Sunday.
The search engine Google introduced a service in which advertisers that bid for ad position on the results page will get better placement if their ads draw more user responses, or clicks.
This study uses a unique cross-sectional dataset of the top 500 internet retailers in North America and empirically investigates the moderating effects of keyword competition on the relationship between ad position and its determinants in the sponsored search market.
Similarly, when he's scrolling down his news feed and pauses on a friend's post about a new pair of basketball shoes, Facebook might alert marketers in real time and sell ad space alongside the post to the highest bidder – an ad position of high interest to companies like Nike or Reebok.
Rather than simply reward that ad position to the highest bidder, though, Facebook uses a complex model that considers both the dollar value of each bid as well as how good a piece of clickbait (or view-bait, or comment-bait) the corresponding ad is.
Newspapers once thrived by selling scarce ad positions.
The results showed a logistic regression model with order effect, two-factor interaction effect of ad types and ad positions, as well as ad positions and animation lengths are statistically significant.
For the ad positioned itself on a crucial fault line in America's culture wars between tradition, myth and modernity.
"People are coming out for a day or for the weekend, and bringing kids," she said, and the ad positioned Gosman's to attract young families.
When these four competitors were advertising on Google, the top ad positions were just below the search box and the first ad on the right side of the page.
