Sorensen distinguishes between cases in which Effort Required is low because the agent possesses a "naturally good character" and those in which Effort Required is low because the agent has exerted effort to develop a character that makes morally desirable actions easy (p. 103).
He no doubt thought it would make his legal action easier.
He also made the action easier to follow on TV and in the stands, bringing in top-of-the-line video cameras and experimenting with different tints for the court's glass walls.
In each case, a new interface made an action easier and uncovered surprising truths about the way users behave.
These commitments can be leveraged to make the trigger more engaging, the action easier, and the reward more exciting with every pass through the desire engine.
Clarity not only serves you, but makes their next action easier.
The nexus of the Internet and ubiquitous mobile communications makes collective action easier and more imperative than ever.
Even if that case fails, many critics fear that TTIP would make this kind of legal action easier and, again, put governments off regulating stopping fracking for instance—for fear of being handed a massive bill.
