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Understanding processes and mechanisms of underlying behaviour is vital in achieving behaviour change [ 10].
Perhaps due to the difficulties in achieving behaviour change, the focus on HIV control has shifted to ART therapy.
However, there are challenges to achieving behaviour change around risk factors to improve long-term outcomes in COPD [ 20].
Trials have shown that interventions are effective in achieving behaviour change in cancer survivors (Demark-Wahnefried et al, 2007; Morey et al, 2009).
The effectiveness of financial incentives in achieving behaviour change, including smoking cessation during pregnancy, might result from direct influences to individuals' motivation and self-regulation.
This can subsequently improve transfer in learning and acquiring knowledge and information [ 47], thus enhancing the opportunity towards achieving behaviour change [ 41].
A number of systematic reviews support the delivery of mobile phone text messaging interventions [ 31– 33] for achieving behaviour change across a range of behaviours and chronic conditions such as diabetes and asthma.
The peer educator intuitively recognised the peer connection to engage their peers with the falls prevention message was needed as a precursor because provision of information alone was not going to be effective in achieving behaviour change.
Providing a summary of evidence about asthma care is not sufficient to change outcomes; there is now a strong evidence base about effective (and ineffective) methods for implementing clinical guidelines and achieving behaviour change by health professionals and patients [ 14].
One article about a US study made a qualitative assessment of barriers and facilitators to achieving behaviour goals among obese inner-city adolescents in a weight management programme [ 16].
As illustrated by the present study, achieving behaviour change can be very difficult, particularly in the context of the numerous cultural barriers faced by clients in countries like India.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com