It is a great word to encapsulate the government's serial misjudgments and misadventures, from granny taxes and petrol panics to the boomeranging budget and Theresa May's lost day.
With its mystical landscapes of snow-blanketed mountains, dramatic fjords and glittering white frozen lakes, it seems only natural that Norway should have a dedicated word to encapsulate the enjoyment and sense of well-being that comes of being outdoors: friluftsliv, which translates as "open-air living".
But, I believe we need to redefine the word to encapsulate how philanthropy is practised today and reclaim the word for a modern world – not throw it out.
It was then that Jim O'Neill, chief economist at Goldman Sachs, came up with the word to encapsulate the burgeoning economies of Brazil, Russia, India and China.
Williams called the loss to Houston "humbling," and Gilgeous-Alexander used the same word to encapsulate the defeat to the Lakers.
It took the man who did so much to shatter the music biz dominance of the Great American Songbook just eight words to encapsulate a half-century's worth of love, laughs, tunes, and, yes, yelling: "Carl never forgave me for rock 'n' roll".
Practicing "mindfulness" may seem like an abstract or unfamiliar concept, but that's because it is a word used to encapsulate what actually represents a way of living life.
In my 20s and 30s, the very word seemed to encapsulate the humdrum, the subjugation of the soul to an uncaring railway timetable.
All of those words seemed to encapsulate the mood on campus as Penn State started the long process toward developing a new sense of normal.
Final words honed to encapsulate, draw applause or incite laughter are ruined by the chair's unceremonious interruption: "Could you draw your remarks to a close, please".
