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The phrase "a viable product" is correct and usable in written English.
It is typically used in business and product development contexts to refer to a product that is capable of being successful and sustainable in the market.
Example: "After extensive market research, we believe that our new app is a viable product that can attract a significant user base."
Alternatives: "a feasible product" or "a marketable product".
Exact(51)
Now she has credit, and a viable product.
"If carriers don't change the behavior of the last few years, it won't be a viable product for the future".
Thrun said that he is hopeful that Fadell will use the feedback to turn Glass into a viable product.
"It has a long way to go to be a viable product," said Ariane Daguin, the owner of D'Artagnan.
By 1964, it had a viable product to unveil: the PicturePhone, which was demonstrated to enthusiastic crowds at the New York World's Fair.
Composting is much more efficient: the methane is reabsorbed, and the city ends up with a viable product to sell to farms, golf courses and vineyards.
Similar(9)
This time around they build an MVP (a minimum viable product) and tested it with an enthusiastic community.
Let's define an MVP, a minimum viable product.
The current Facebook Shopping Feed is more of a minimum viable product that a polished launch.
The capital costs required to found a company and launch a minimum viable product are much lower than a decade ago.
In the Lean Startup methodology, this is called creating a 'Minimum Viable Product,' or an MVP.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com