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Based on that research, Edens decided that the district would need to become a destination that offered convenience and a unique consumer experience.
He added, "We think we can overcome that because we have a unique consumer proposition -- it's a 16-hour patch specifically designed to be worn when you have cravings, not when you sleep, to help minimize sleep disturbance".
In order to survive against the mass-market stores, I think they have to develop themselves into a unique destination with a unique product line and a unique consumer experience, just what F.A.O.
"When we looked at action sports, we saw a unique consumer segment that was underserved in terms of product innovation," Mark G. Parker, Nike's chief executive and president, said at a shareholder meeting in May.
Next Jump has three very rich sources of data which it uses to target offers: a unique consumer demographic database, a transactional database, and a consumer preference database.
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To address some of these limitations, a unique, consumer-driven approach was developed to rapidly navigate a path through a qualitative product space (QPS) to reach the product that best meets the product sensory criteria, rather than having to evaluate all products in the design and build models to determine the optimum as in classic design of experiments.
The tendency of individuals to pursue dissimilarity from others in a market through purchase of original, novel, or unique consumer goods for the establishment, and enhancement of the individual's self-identity and social image is referred to as consumer need for uniqueness (Goldsmith et al. 2006; Tian et al. 2001).
Fingerprints, facial dimensions and vein patterns are unique, consumer advocates say, and should be treated as carefully as genetic samples.
The question, as ever, is what you – the unique consumer – want to use your iPad for: whether you see it as fun and games (and some news for free) or as another kind of Kindle, where paying is the name of the game.
Study 2 then confirms that this negative impact of materialism diminishes with elevating levels of the desire for unique consumer products.
Acquiring adtech companies allows telecom providers to leverage and profit from their biggest asset — unique consumer data.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com