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"La Guardia represented a dangerous style of personal rule hitched to a transcendent purpose," Thomas Kessner, a City University professor and La Guardia biographer, wrote.
A transcendent purpose is worth doing in the first place.
A transcendent purpose appeals to our better angels and calls forth all that is best and good about human beings.
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A tribe without a pro-social, transcendent purpose can become a mob, and spiritual growth without a community can devolve into selfishness.
Paul Zak explains that stories are one of the best ways to communicate a larger, more "transcendent purpose". And people tend to be much more motivated by their work's "transcendent purpose" (how it improves lives) than its transactional purpose (how it provides a good or service).
Pink argues that what people are really looking for is a sense of "transcendent purpose".
More important, making global connections without any real transcendent purpose risks a narrowing rather than an expanding of human consciousness.
For me, transcendent purpose implies a moral component.
The critical element to every transcendent purpose is a commitment to serving something bigger and nobler than ourselves.
Zak says, "We know that people are substantially more motivated by their organization's transcendent purpose (how a business improves lives) than by its transactional purpose (how it sells goods and services).
While selflessly serving mankind springs to mind, I would argue that a scientist selflessly serving science, an artist serving art, a corporation serving customers or a monk serving God are also valid examples of transcendent purpose.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com