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But screen-stroking is a superficial exercise in more ways than one.
Far from being a superficial exercise, thinking about values forces an organisation to confront deep questions about its very existence.
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"Oliver Parker!" is ultimately a shrill and superficial exercise in the durable but often wearisome practice of packaging pathology as entertainment.
Desson Thomson from The Washington Post said "Mars Attacks! evokes plenty of sci-fi classics, from The Day the Earth Stood Still (1951) to Dr. Strangelove (1964), but it doesn't do much beyond that superficial exercise.
The critic Robert Hughes, who is writing a book on Goya, has dismissed the Chapmans' translations of his images as superficial exercises.
For user involvement to be successful, it must be regarded as an important part of the research process and not a superficial 'tick-box' exercise.
"But to me, an exercise in style is not a superficial matter our lives are also an exercise in style". Zadie Smith writes for the Guardian about the importance of style and the reality of characters.
"But to me, an exercise in style is not a superficial matter — our lives are also an exercise in style".
One of the problems the teachers must face while teaching evolution relates to the textbooks, which almost always present key contents both in a superficial way and with few exercises (Aleixandre 1994).
It was a superficial theory.
It was, deliberately, a superficial intervention.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com