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The phrase "a single gimmick" is correct and usable in written English.
It can be used to refer to one specific trick or device used to attract attention or promote something, often implying that it is superficial or not substantial.
Example: "The product was marketed with a single gimmick that quickly lost its appeal."
Alternatives: "one simple trick" or "a lone device".
Similar(60)
Back then, it was a gimmick, and a single game.
Even if the 3DS doesn't sell a single unit in the U.S., it's already proved that 3-D videogames aren't just a gimmick.
The background: There was a year in the 1990s when indie band The Wedding Present released a single every month, a business model/gimmick adopted most recently by indie duo Oh Wonder.
A single-letter ticker symbol is undoubtedly a marketing gimmick for Zillow, but it could theoretically affect the company's performance, at least temporarily.
Some sites proceed from a simple gimmick.
Make sure every single one of your wrestlers has a good gimmick.
I've been told to mention at this stage that it's helpful if you've got a Gorilla, but that's a gimmick, and only old bald twats need gimmicks to sell singles, not us, we're ace.
The gimmick -- the ghost of a sea captain woos a lonely single woman living in his lighthouse) could have been pitched to any studio last week.
A marketing gimmick?
"It became a marketing gimmick.
Is it a cheap gimmick?
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