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Then, last May, he published a simple, jargon-free, eight-page article in the HBR, called "IT doesn't matter".
Their hope is that simple, jargon-free explainers — sort of a 'Cryptocurrencies for Dummies' built into the app — will make it easier for new demographics to get their foot in the door of the crypto universe and learn a thing or two along the way.
This simple, jargon-free account reflects his clear strategy.
And for the past year, Mrs. Obama has been a central figure in her husband's campaign — exhorting supporters to donate and volunteer, stating her husband's argument for re-election in simple, jargon-free terms.
Questions to assess knowledge were asked using simple, jargon-free language and were piloted with participants with low educational attainment before the main trial.
That included minimising legal jargon, having a simple two-page agreement, and making all charges transparent.
The letter, although written in legal jargon, had a simple message: the President has the constitutional power to help DREAMers without changing the law.
It is also wise to strive for a simple language and avoid technical jargon.
The aim of this handbook was to provide a short, simple and jargon-free set of principles on quality assurance transferable to any higher-education course.
Cut through the jargon, and their business is a simple one.
"And does not try to throw a bunch of technical and management jargon at me every time I ask a simple question".
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com