This study adopted the concept of service-dominant logic, with a service blueprint to assist entrepreneurs in designing agritourism activities that will enhance the tourists' experience within four working farm field experiments.
After the initial interview we outlined the underlying system and drafted a service blueprint which identified potential sources and locations of delays and error.
33 The resulting data was used to produce a service blueprint that placed into context the corresponding viewpoints of practice and laboratory staff on testing and result management and highlighted potential sources of failure and delay.
This iterative process produced the finalised blueprint shown in figure 2: a service blueprint for the links between a biochemistry laboratory and primary care practice for blood test results.
Interviews with small groups of staff are a valid source of data for a service blueprint, 33 and the fact that many potential sources of error had been previously identified suggests that these are sound.
21 23 The detailed process map allowed us to create a service blueprint, a tool originally used in the service industry to diagnose problems with operational inefficiency and now increasingly used in the healthcare environment to drive service innovation.
