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One of her largest expenses, $86,598, was to lease her campaign bus, which appears shrink-wrapped in blue with "Bachmann for President" on every surface — a rolling billboard.
RATING: 33 city, 34 highway, 34 combined COST TO DRIVE 100 MILES: $11.64 (regular fuel) A YEAR OF FILL-UPS: $1,746 The Prius may be the mileage champ and a rolling billboard for its owners' green attitude, yet I'd argue that the low-profile gas-electric Camry sedan is the best all-around hybrid for price, roominess, mileage and performance.
The Prius is a rolling billboard.
It's also, improbably, a rolling billboard for vehicle safety.
That is where du Preez's eco-friendly, rickshaw-like Mellowcab steps in with a re-imagined taxi of the future: a lightweight (230kg/507lbs) three-wheeler powered by pedals and an electric-assist motor – with plenty of visible exterior surface to serve as a rolling billboard, too.
It's meant to be a rolling billboard for his Fells Point studio, as promotional as the shrink-wrapped van that urges Baltimoreans to vote for the Conaways.
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Caravane - Not a place to sleep, "the caravan" is the rolling billboard that precedes the race.
The resurgence of the rolling billboard is backed by market research indicating that taking advertising on the road sells products by creating "consumer impressions".
These aren't cars we're seeing these days, but racing machines: aerodynamic marvels, their 700-horsepower engines capable of turning speeds of 200 miles an hour, epoxy bullets plastered with decals like rolling billboards, their drivers buckled into cockpits like so many jet fighter pilots.
Some good ones: Gawker Media, which owns the Gawker media-gossip site, and Wonkette and Fleshbot blogs; FreeCar Media, which turns sedans and SUVs into rolling billboards with brand "wraps"; Captivate Network, a Gannett unit that puts ads on screens in elevators; and The Knot, a wedding media company with a database of 6 million brides.
Indy cars, which are less like rolling billboards than Nascar machines, would benefit greatly.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com