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About 400 people came to the AXA Equitable building for breakfast and a slick, hourlong presentation styled like a television show, complete with a singer, a standup comedian who played host, speakers billed as guests and filmed skits described as commercials.
The culmination of the initiative was an afternoon symposium in which eight Ph.D. students each offered five-minute presentations, styled on the popular TED talks, about a specific aspect of their current research.
She sports a perfectly styled Jackie Kennedy bouffant.
Or a classically styled rosé from France's Mediterranean shores?
He owns a pawnshop, styled Chop Guan Wat, as well as house and land in Malacca.
Life revolves around the hallowed "crit pit", where students' presentations take place – a 10m-high space styled like a dojo, with an elevated viewing gallery adding a theatrical touch.
Among the hardcore was Tony, who styled himself after Che Guevara, with army jacket, black beret, long hair, and moustache, and gave a presentation about Cuban history at one of the first meetings I attended.
Designers William Watson and Vincent Oshin filled their Death to Tennis presentation with models styled with elaborate pompadours preening for their own iPhones and live-streaming the experience.
It wanted a presentation.
I love a presentation.
McKinsey gave a presentation.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com