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This is a premium device in many ways and the build quality is notably fantastic.
It's well built, great-feeling and looks like a premium device, not one costing £200.
RRP £119.99 Microsoft's latest budget smartphone effort attempts to be a premium device in look and feel at under £150.
The viewing angles aren't quite as good as you'd find on a premium device, but it's pretty crisp, bright and colourful.
The Chromebook Pixel is a powerful machine and it's definitely a premium device targeted at power users, especially given its price.
With a smooth, rounded metal body, all-glass front and lovely in-hand feel, the P9 is every bit a premium device.
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One more thing: With the Apple Watch, Apple is clearly interested in seeing how it can extend its reputation and a premium device-maker into other categories, and it's approaching that market as a fashion brand rather than as a straightforward gadget-maker.
Still, a single, premium device with a tablet isn't going to tank Alexa's fortunes overall, even if it doesn't work out as a blended experiment of mixed interaction modes.
"Though the Galaxy S6 Edge and Plus have shipped many more units, the Note is a more premium device, and it does a lot for the Samsung brand," mobile sector analyst Ian Fogg said in an interview.
It's incredibly light and thin while still feeling like a solid, premium device.
The new timeline is still TBD, but the company has promised a more premium device next time around.
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