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The phrase "a potential winner" is correct and usable in written English.
It can be used when referring to someone or something that has the possibility of winning in a competition or contest.
Example: "After reviewing all the entries, we believe that Sarah's project is a potential winner in this year's science fair."
Alternatives: "a likely champion" or "a possible victor".
Exact(60)
It took me no time to spot a potential winner.
We will exclude Labour as a potential winner.
8/10 This 12in had all the ingredients of a potential winner.
And Richard Henriksson wrotes in from Sweden with a potential winner.
François Ozon's new film, Jeune et Jolie Youngg and Beautiful), was tipped as a potential winner.
René Bistrot, in the Père Marquette Hotel, sounds like a potential winner.
Without a front-runner, no one wanted to alienate a potential winner.
She tipped Westlife singer Kian Egan as a potential winner of this year's series.
The attention surrounding the opening was enough to mark "Exit" as a potential winner.
If he looks like a potential winner they will flock to him, and he can't win by pandering to them.
At longlisting, it was noted (alongside McEwan's On Chesil Beach) by DJ Taylor in this newspaper as a potential winner.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com