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"a potential target" is correct and can be used in written English.
You can use this phrase when you are referring to an objective that is likely to be reached, or something that may be subject to a certain action. For example: "The company identified several areas as potential targets for cost reduction."
Exact(60)
Britain is also a potential target.
He has become a potential target of his former team.
Everybody is a potential target for terrorists or their sympathizers.
West German officials were aware that Spitz, a Jew, was a potential target of further terrorism.
Tourists unwittingly carry them in their luggage, says Koehler, so every hotel is a potential target.
The brokers themselves – the very business Victor is hoping to disrupt – are a potential target.
The Taliban government, which is sheltering him, is also a potential target.
You are a potential target for thieves, but also, more worryingly, organised crime," says Turner.
We hope to identify a potential target within the second quarter.
She was not surprised to hear that the little-known bridge was a potential target.
Obviously this blog has no reason to suspect that it could be a potential target.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com