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If Alan and his team can make a persuasive presentation, the king might award the company they represent an information technology contract for the entire city.
Influence is much more than giving a persuasive presentation.
There are certain day-to-day words and phrases that can help you win friends and create rapport in the office; make a persuasive presentation; or conduct a powerful conversation.
For example: if you believe in creationism and then watch a persuasive presentation on evolution, you would likely experience cognitive dissonance.
Having taught presentation skills workshops and writing skills workshops for more than three decades, I can't tell you how often I've discussed a persuasive presentation or sales proposal with someone, pointing out that the next action was unclear.
Data can be used as a persuasive presentation tool.
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A lot of people can make a more persuasive presentation one way or the other than Ivan.
By doing this, you will see why ideas, data and advocacy are combined for a professional, persuasive presentation.
Maybe this has happened to you: You walk into a conference room fully confident that you've prepared well and put together a crisp, persuasive presentation that will instantly wow your audience.
The authors need to re-orient the Abstract and Discussion and provide a more persuasive presentation of the importance of their findings for the physiology of Purkinje neurons and the pathophysiological effects of spinocerebellar ataxia mutations in FHF-14.
It's not, "Professor X sure is good at putting together a persuasive PowerPoint presentation," but "Professor X is a leading authority on topic Y, and she also knows a lot about topic Z as well". Mastering a subject, or many subjects, is valued for its own sake, and not just because it's good for sales.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com