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The engagement, Birnbaum went on, is "a love story between a brand with a purpose and a passionate user".
A passionate user of Instagram could have been forgiven for groaning at news of the photo-sharing startup being bought by Facebook for a reported $1bn.
Before long, the poster boy for "Tory modernization" — and, it emerged, a passionate user of the textspeak "LOL," which he used to mean "lots of love" — was twitting away himself.
I've been a passionate user of social media since the days of AOL chatrooms, and that was the inspiration really".
Foodies are are already rabid about their farming, and there really seems to be a lot of potential here to foster a passionate user base.
Given I'm a passionate user of Twitter, I sure hope somebody there will re-read the MySpace vs. Facebook section above.
Similar(50)
Still, despite lack of internal support, TweetDeck maintains a fairly passionate user base on the Web and its Mac desktop app.
Google+ — the Best Social Application of 2011 — had a pretty passionate user base at the outset, but the community has largely died down since then, and Path 2.0 seems to have never gotten on the path to wide user adoption.
Internally, it may focus on engagement — getting people deeply addicted/in love with Snapchat rather than courting a larger, less passionate user base.
We Heart It, the Pinterest-meets-Tumblr social image sharing platform that's attracted a large and passionate user base among teens and the under-25 set, today rolled out a completely rebuilt and redesigned iOS app.
"I would guess the price reflects a lot the future value of such a large, growing and passionate user base," he said.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com