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As such this book is a successful effort not as an endeavor to "complicate" an unsophisticated Blue-Gray story but rather to acknowledge and understand the people of a particular loyal region on their own terms, as a people who identified outside of that story.
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The truth is, audiences aren't loyal to a particular star: they're loyal to a medium, and often within that medium they're even loyal to a slot.
But that's only if you ignore one special genre, which has had consistent success with a particular audience more loyal than the Cahiers du Cinéma-brandishing, iPad-pawing arthouse set.
That's like saying you want a particular dog because he is loyal: all dogs are loyal.
Are morning viewers more loyal to a particular program than to a particular on-air personality?
But he complained that most people were more loyal to a particular supermarket "than any religion or brand".
Many ship owners may remain loyal to a particular type or make and model of engine for various reasons, such as reliable past-operating experience, crew familiarity, spares inventories and good service support.
"Smartwatches are perfect because they also tie into particular brands of phone, which means you will upgrade them as you upgrade your phone, but also you will stay loyal to a particular brand of phone," he said.
She says flexibility and work-life balance are a huge deciding factor for people choosing a place to work and employees are far more likely to stay loyal to a particular organisation if they feel they are also supported in family life.
So, the idea of being loyal to a particular grocer is a thing of the past.
If you aren't loyal to a particular airline or hotel chain, this may be the card for you.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com