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The phrase "a new incentive" is correct and usable in written English.
You can use it when referring to a fresh motivation or reason for someone to take a specific action or change their behavior.
Example: "The company introduced a new incentive to encourage employees to meet their sales targets."
Alternatives: "a fresh motivation" or "a novel encouragement."
Exact(56)
Those candidates had a new incentive to campaign in New York this year, because the state Republican Party dropped the winner-take-all system that it used in the 2008 presidential primary.
He will get a new incentive deal this year.
General Motors announced a new incentive plan today.
You would think the last thing they need is a new incentive to keep streets dirty.
If that happens, they said, the Garden would be welcome to negotiate a new incentive package.
Other compensation, part of a new incentive plan for senior executives, totaled $3.08 million.
Most of Twitter's other revisions that were not related to accounting appear to be about a new incentive compensation program.
When the lawmakers return to work, perhaps they will have a new incentive to come up with a compromise.
Chrysler, in an effort to keep sales from stalling in bankruptcy, plans to introduce a new incentive program next Tuesday.
The proposed law, it says, would "create a new incentive for bankers to do the right thing".
Similar(1)
The INCENTIVE model uses a mixed methods approach to comprehensively evaluate a new incentive-driven model of NHS dental service delivery.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com