Tiger beer, brewed by Asia Pacific Breweries, Singapore, named We Are Social, New York, to handle a new assignment, to develop its worldwide social media strategy.
Forest Stewardship Council, Minneapolis, selected the New York office of CHI & Partners, part of WPP, for a new assignment, to make consumers more aware of the work of the council, which gives a seal of approval to forests that are deemed to be managed responsibly; the seal appears on products made by and sold at companies like Hewlett-Packard, Home Depot, Kimberly-Clark and Williams-Sonoma.
Hulu.com, Los Angeles, the online video service, awarded a new assignment to Crispin Porter & Bogusky, Miami and Boulder, Colo.
The Clorox Company, Oakland, Calif., chose Grupo Gallegos, Huntington Beach, Calif., for a new assignment, to lead the company's digital efforts aimed at Hispanic consumers.
Oxfam America, Boston, one of 15 members of the Oxfam International confederation, chose Hill, Holliday, Connors, Cosmopulos, Boston, part of the Interpublic Group of Companies, for a new assignment, to serve as agency of record.
Sends a Crisis Team to Greece | The giant insurer A.I.G. gave a new assignment to staff members from Argentina, who have experience dealing with that country's currency crisis, Bloomberg News reports.
But suddenly my father was again a 21-year-old reporter for The New York Times faced with what seemed like an unexciting new assignment: to write hourly news bulletins for the paper's nascent venture into radio broadcasting.
Sergeant Betancourt married his wife, Nadine, on Dec. 30 and on Jan . 5reported to a new assignment at Fort Stewart.
FOR Gen. John M. Shalikashvili, a man with an intimate knowledge of war, there is a clear logic to his new assignment to persuade the Senate to reconsider a treaty ending underground nuclear tests.
Mr. Wolfe had been at a Capitol Hill restaurant the evening before and overheard a Republican advertising strategist discussing his new assignment, to attack Mr. Frank with an expected budget of $1 million and a strategy to "piss him off, because you know how Barney gets".
Ask Ernö learns by running repeated assignment cycles on a given training set, using each new assignment to improve its predictions in the next cycle.
